My Role

I led two fully staffed engineering teams that built underlying products and the shell for Spotify for Music Providers, utilizing module federation and micro frontends. This was a bottom-up initiative at Spotify to replace the legacy tools that labels struggled to use, which were slowing down music delivery and creating significant operational overhead for content teams to support labels. To secure buy-in from executives, I wrote a business case and opportunity review. I led a thorough product, design, and tech discovery, identified the MVP and sequencing, prioritized features, ran prototype testing, and led the product through the entire lifecycle to general availability and to the market.

Key Metrics and Results
  • An average decrease of 8.5% in the number of submitted tickets per label

  • 15% improvement in operational efficiency and metadata accuracy

  • Better metadata accuracy means search and personalization improvements for users

  • Reduction in tech maintenance costs by $13,000 per month

My Learnings

Communication and internal marketing — The product gained popularity on Spotify, leading to investments in music videos and countdown pages as it opened up a new way of interacting with labels and securing high quality metadata from them.

Spotify for Music Providers

Spotify's entire music catalog is managed through Spotify for Music Providers: a product suite that record labels, distributors and delivery platforms (aka everyone that sends music to Spotify) uses to deliver, manage and oversee their music catalog. The platform integrates several products and its premise to pull together all the tools these provider organizations need into a one-stop shop.